Sponsor Spotlight: Six Questions with Alan Weinkrantz

July 9, 2009 at 5:01 am | Posted in Sponsor Spotlight, Sponsors | Leave a comment
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In addition to listing them on our Sponsors page, TweetCampSA sponsors will also be featured on our blog so we can introduce you to the companies making TweetCampSA possible. Check them out and follow them on Twitter! TweetCampSA sponsors are the cutting-edge businesses in our community who understand, appreciate and make use of microblogging as part of their overall communications strategies.

weinkrantz3Introducing TweetCampSA Sponsor Alan Weinkrantz (questions answered by Alan Weinkrantz, @alanweinkrantz).

1. How do you use microblogging?

Re-publish news and information that I think will be useful and helpful to my followers

Re-publish news about client information

Have fun and bring some sense of humor into the conversation

2. How has microblogging changed your business?

I use it for new business development. I am also using it to pitch members of the media on story ideas. And finally, as the Media Representative for @jeffpulver‘s 140 Characters Conference, it has given me the opportunity to work with leading members of the media to cover the broader and cultural aspects of how Twitter is disrupting the traditional news cycle.

3. What makes you follow some people/businesses over others?

Useful content and unique insights into principles of business and life.

4. Who would you like to see on Twitter who isn’t there already?

It’s not who is going to be on Twitter that’s important. It’s how people use it to be useful and helpful. I wish more people were focused on that.

5. Why are you sponsoring TweetCampSA?

Because it’s going to be a blast, and my kids like the T-shirts they get.

6. Give us an elevator pitch about your business.

Alan Weinkrantz is a Public Relations and Social Media Consultant with clients in the U.S. and Israel. With over 25 years of experience, Weinkrantz links business strategy to communications strategy in order to help clients achieve business goals.

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Colleen Pence is one of three organizers of TweetCampSA. A Twitter addict since summer 2007, she previously managed marketing and public relations campaigns for the San Antonio Symphony, Marmon Mok and BluePhoenix ASNA. She now owns Social Media Mentoring, a consulting company teaching businesses and individuals the benefits and nuances of using social media. She’s authored her personal blog for four years and blogs for the San Antonio Express-News.

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